Dr. Atthreya was always full of ideas. In his early career, he never felt limited by his meagre resources, but always focused on the possibilities.

He gained visibility by writing articles, as often as possible,  on various subjects,  in the news paper.

In 1963, he commenced editing and publishing the first monthly newsletter on management – ‘MANAGEMENT IDEAS’. In addition to his editorial on various aspects of management, the newsletter contained curated and selected news on innovative thinking in the field of management all over the world. This newsletter was subscribed to by all the leading organisations, and many top level executives. In fact, the name “Atthreya” soon became associated with Management Ideas.

Through this section, we have made available all the editions of the newsletter.

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